Future Tense

Future Tense

The Translation Revolution Nobody's Marketing

What Our Embrace of "Good Enough" Reveals About Us

A Z Mackay's avatar
A Z Mackay
Jun 25, 2025
∙ Paid

The Babel Fish arrived not as Douglas Adams imagined it (a perfect universal translator) but as a Frankenstein’s monster of APIs, rushed to market with venture capital impatience. What we have instead is translation that’s just good enough to create the illusion of understanding while preserving all the original misunderstandings, now with added algorit…

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